Monday, September 27, 2010

Teaching the History of Technical Communication: A Lesson with Franklin and Hoover

Todd, Jeff. Journal of Technical Writing & Communication, 2003, Vol. 33 Issue 1, p65-81

Annotation by Harrison Ownbey

Todd argues that while research into the history of tech comm has become more abundant and sophisticated, tech comm history teaching techniques have stayed relatively static. He proposes four guidelines (below) for integrating the study of history into tech comm classrooms. Then he juxtaposes examples of Benjamin Franklin’s writing with Herbert Hoover’s writing to show parallels between the changes that university students undergo when entering into the professional field, and the changes technical writing underwent when the Industrial Age arrived.

Todd’s suggested guidelines and his defense for them (briefly)

1. “Maintain a continued research interest for teaching history.” The field needs to define canonical works and instruct students based on those works.

2.“Limit to technical rather than scientific discourse.” Technology is for a wide audience and science is for a narrow one, so focus on things that are most deliverable for the largest audience.

3.“Focus on English language texts.” Scholarship and research have focused on English, so pedagogy should also focus on English.

4.“Focus on American texts, authors, and practices.” When teaching American students going into an American workforce, it’s pragmatic to focus on American texts.

I disagree strongly with Todd’s last point. With everything becoming globalized, I think it would impair tech comm students to only focus on American text.

2 comments:

  1. Harrison--
    Todd's proposal is intriguing. He does seem quite American-centric. Why should pedagogy focus on English? (I keep thinking of Josh's Ikea paper clip issue--even though that's not quite pedagogy). Focusing on American texts is not only limiting...I agree with you-- it could potentially hinder students.
    How does Todd bring together Hoover and Franklin? I'm really trying to puzzle that one out.
    --Andrea

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  2. I didn't make the Hoover-Franklin connection clear in my summary. Todd offers up the Hoover-Franklin comparison as a possible model for pedagogy. He tries to integrate his guidelines into a teaching approach to model examples of the difference between technical writing before and after the Industrial Revolution. He also says this comparison represents the student's transition from an individual setting (like the university) to a corporate setting. Franklin writes out of a personal interest whereas Hoover writes out of a responsibility to shareholders/investors. He's trying to use a historical perspective to help students contextualize their world today.

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